here you go some of the best SEO tools to use in 2023 in order to rank higher on Google .
1. AHREFS
this one of the best tools out there because it covers almost everything you'll need , you can do extensive keyword research in order to find any term you want to rank for , especially those monetizable ones with low competition ( now that's where the money is $) , so once you published some content on your site you can than track your rankings on google and use the given data to optimize your content over time , in addition you can use Ahrefs to audit your website and get ideas about how to improve your rankings, all based on real data , plus you can even look at competitors websites , all the links they're getting their data their backlink profile and use that information to build your backlink strategy for your content .
2. KWFinder
This is a keyword research tool that stands out for a lot of reasons , you can get a plan for just under 50$ a month and it's really nice looking ( it better be it's 50 dollars Jesus ) , so not only it helps you to find the proper keywords you can rank for , but also allows you to track your website rankings , plus it gives you daily updates about where your pages are ranking on google , while it's not as efficient as the data you get from Ahrefs , there is still a lot of similar tools that has, that AHrefs offers, one of the things that tend out about this website is the design and user experience , everything is laid out very well , the interface is really intuitive , while lots of SEO tools are known to be , clunky and hard to navigate but this is one of the most well-designed tools you can come across .
3. Jasper AI
This is not a traditional SEO tool but it's worth mentioning because it is super powerful , Jasper AI is an artificial intelligent software that helps you to create content , so much faster and easier than you can do by yourself , let's say you're writing content and trying to rank , the more quality content you put out there , the higher output the better the ranking will be , one way to use this tool is to create a baseline content , which is the bare minimum of an article you need for your site to get published and indexed by Google , so once it's indexed you can go back to the content and pad it out with more specific ideas examples , table of contents , images , headers and much more , all that in order to improve your on-page SEO .
4. SE Ranking
This is a tool that will help facilitate and streamline all of your work as an SEO or digital marketer , this is one of the best tools out there , this one is packed with over 30 tools including AI powered ones , SE Ranking offers a smooth and intuitive interface , in addition to vast databases it provides multiple customization options , plus you can always get help from their support when you need it , within seconds you can understand how well your sites are performing in search , SE Ranking helps you answer questions like how are your pages ranking for your target keywords ? are there any technical holding your site back from top-ranking spots ? , are all of your back links still in place and working properly , in addition you will get helpful and actionable tips along the way , so the chance of you getting stuck and not knowing what to do is slim to none , SE Ranking is the type of SEO tools that does all the heavy hard work for you , leaving you a lot of time and energy to focus on what to do .
5. SURFER
Surfer SEO is all about supercharging your content in a practical way using AI , all you have to do is plug in your target keyword into Surfer , and it will give you an outline to serve as a starting point when you're writing content , so it's perfect for on-page SEO and from there it will also give you topic clusters that are relevant to the kind of content you're creating , so once you have created some content you can than upload it to Surfer for an audit and it will immediately tell you what you can do to improve your content to rank higher . give it a try you wont regret it .
6. RANK MATH
This one is a WordPress plugin that can help you cover all your bases for on-page SEO , as you :know it's hard to remember all of the on-page SEO factors , like the title tag , body copy , headers , subheaders , meta description , and everything else , RankMath will help you analyze page and post you have and gives you prompts , in order to add the SEO information that's missing and then it will score every page to let you know if you're checked all the SEO boxes , by doing this you're making it easier for your content to eventually outrank your competitors .
7. Google Trends
Google trends is a great way to help you get insights into the upcoming keywords that will be profitable in the future , for exemple 3 years ago no one was searching for a term like massage gun , but it started to gain some traction in 2019 then there was a hugh peak towards the holidays season , and the next year it was even bigger , and it got bigger and bigger by time ( that's what she said ) , so oftentimes Google trends will give you clues on what's about to be popular , and if you're lucky to catch a keyword that is not too competitive yet , and it's up and coming , that's where you can get your ranking , and money , by being one of the first people to make content around that subject and rank for years to come , and then monetize those keywords with affiliate links down the line . ( now that's where the real money is ) .
8. Google Analytics
Google Analytics gives you the chance to look at your data which will give you a pretty good idea of where your efforts should be focused , for exemple you can look at Google analytics and you can see which pages on your site get more traffic and which ones get the most time on page , you can see your bounce rate and all of that data , so if you noticed that you're getting some traffic to certain topics , or some ideas over others , it's a good sign that you should focus more of your SEO efforts on those specific niches and keywords .
9. Google Search Console
This one is a must have , this tool lets you see what people are doing when they land on your website , and it's based on behavior , and you can make adjustments to improve your Ranking , so for exemple if you're ranking on first page of google for a key word your click-through rate is going to increase the closer you are to the first position , right now the average click-through rate is around 27 percent for number one , according to backlinko and the first position is likely to get 10 times the amount of clicks as the 10th spot , so in order to improve your SEO take a look at the pages of yours that are ranking in the top 10 and then adjust your title and Meta descriptions to something that encourages a click , Google search console is 100% needed it is where you actually submit your site map to google to tell them you exist and you can view your sitemap your Robot.txt and all the technical stuff on the back end of ranking on google .
10. Exploding Topics
Exploding Topics is basically an aggregation of the top trending topics , and it's way easier to use than Google trends , You can search for any topic or product you're interested in and then compare it with similar Trends , so you can look back like three months six months a year and different things like software , marketing and other different categories . Exploding Topics is great tool for finding emerging topics that can be monetized with the right content strategy , it's kind of like Google trends but it's much easier to use .
11. Uber suggest
This is the SEO tool that NEIL PATEL created it's similar to Ahrefs but much more Affordable ; so you can get a lot of great features like , site audits , keyword research options as well as keyword suggestions , it can also be used to come up with content ideas and tells you what's ranking or working for other sites , so you can make something better and try to outrank them , overall it's not the best SEO tool Ahrefs in a lot stronger but it's cheaper , so give it a try .
12. SpyFu
SPY FU is a full on SEO suite that allows for detailed keyword research in mostly competitor analysis , it's mainly known for PPC but you can use for SEO as well , in addition it lets you spy on al the backlinks your competitors have so you can try to replicate their strategies , it's pretty similar to Ahrefs and KW FINDER , you can track your website SEO performance and then use data to make calculative decisions about what to update and how to improve your content .
13. Screaming frogs SEO Spider
This one is slightly different than other content focused SEO we have listed so far , SEO spider is all about improving your technical SEO so it 'll help you detect and update Broken links , improve your site's URL and internal linking structure help you find duplicate content , or you can even schedule audits to make sure nothing is broken .
14. Grammarly
Although it might not be a SEO tool , it is very important for SEO because clear coherent writing will always be important , so grammarly helps catch mistakes and improve your messaging to be more succinct , so when people are searching the internet for answers for their questions , or just looking for products you need to communicate clearly and quickly , because you want them to land on your website and stick around and actually read what you're writing , and maybe take an action , grammarly can help you achieve that , it has a built-in plagiarism Checker which is important because Google has been Known to penalize sites if it's ripping off someone else's work , plus plagiarism is just awful so please just don't do it , grammarly is a great tool for spelling punctuation and improving your writing overall .
15. Copy.AI
this is a great piece of software , when you have a bunch of ideas and you need to get them finished as soon as possible , so with this tool you can quickly make outlines and even rough drafts of your article ideas then you can go back to those drafts and make them unique with your own edits and customize them for the keywords you want to rank for .
There you have it 15 SEO tools in 2023 to help you rank number 1 on google and eventually make some money , hope this helps in any shape or form , until next time take care .😊
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